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by David Garland in Podcast

Listen to the Full Episode:

What You’ll Learn In Today’s Episode:

  • 1:21 – The two schools of thought around selling and delivering online courses (neither is really correct—just different).
  • 2:55 – My preferred method (and why I think this approach is less stressful).
  • 5:15 – The benefits of doing the launch first (and one major thing to make sure you don’t confuse with this approach).
  • 7:22 – Tips for pre-selling a course (what to keep in mind when marketing it).
  • 9:53 – Two ways to deliver if you pre-sell.
  • 14:32 – The most important thing when it comes to online courses (seriously, listen up!).

Ideas Worth Sharing:

There’s not necessarily a right and wrong way here; it’s going to be what fits you, your personality, your situation. - @TheRiseToTheTop Click To Tweet The launch of your course does not really change, even if you're pre-selling. … The only thing that's really changing is the delivery. - @TheRiseToTheTop Click To Tweet The world needs your course. It’s very hard to help people, it’s very hard to make money, it’s very hard to teach people things, it’s very hard to have an amazing business, if this stuff is just in your head. - @TheRiseToTheTop Click To Tweet

Links And Resources In Today’s Episode:


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    About The Rise To The Top Podcast

    The Rise To The Top with David Siteman Garland podcast is a look behind-the-scenes (the good, bad, ugly and hilarious insanity) from David’s (aka DSG’s) multiple 7-figure online business (#938 on the Inc. 5000 list in 2017). DSG’s education and software company teaches awesome people how to create and sell online courses through his #1 program Create Awesome Online Courses and Course Cats software. Tune in for stories, tips, advice, behind-the-scenes craziness and uncensored, uncut interviews with friends, industry leaders, successful entrepreneurs and much more. Topics range from fun things like online courses to online marketing, building an audience, content creation, copywriting working remotely (and from home), advertising, and learning from successful entrepreneurs. Get ready to learn, be inspired, and laugh as shenanigans are sure to ensue.