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by David Garland in Podcast

Listen to the Full Episode:

[smart_track_player url=”″ title=”From Stressed Out Speaker To 7-Figure Mentor (and course creator) with David Newman – Episode #15″ image=”” ]

What You’ll Learn In Today’s Episode:

  • 5:18 – What propelled David from being an exhausted one-on-one speaker and marketing coach to having a scalable business (now making 7 figures a year!).
  • 8:15 – How he discovered the world of online courses (and what motivated him to take what he knew and turn it into a course).
  • 11:58 – How he transitioned into coaching (and why he says you don’t want to book yourself solid).
  • 14:45 – The drop-the-mic moment that made David re-evaluate his business model.
  • 21:40 – What the most successful courses and mentoring programs have in common (this is very important for everyone to understand).
  • 23:50 – What questions every course or program creator should be able to answer.
  • 25:17 – The crucial thing people need to remember about their email lists (and what will make them buy from you like nobody’s business).
  • 29:30 – The major mistake David made (that went against one of my teachings!).
  • 33:52 – How David’s mentorship program works (and how he built it up to 7 figures).
  • 43:18 – His pricing evolution that led to a 10x bump.
  • 50:25 – The marketing strategy that has worked so well for David.
  • 53:39 – Advice for people thinking about creating a course or building a mentorship program of their own (and the benefits of doing so).

Ideas Worth Sharing:

[bctt tweet=”The course opened the door to separating my revenue-generating potential in my coaching practice from the clock on the wall. – @dnewman ” username=”TheRiseToTheTop”]

[bctt tweet=”The way to grow your list is to show your freak flag. You’ve gotta be you. You’ve gotta infuse your personality with what you’re marketing and who you’re marketing to. – @dnewman ” username=”TheRiseToTheTop”]

[bctt tweet =”It all starts with a course, because course equals freedom. – @dnewman ” username=”TheRiseToTheTop”]

Links And Resources In Today’s Episode:


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    About The Rise To The Top Podcast

    The Rise To The Top with David Siteman Garland podcast is a look behind-the-scenes (the good, bad, ugly and hilarious insanity) from David’s (aka DSG’s) multiple 7-figure online business (#938 on the Inc. 5000 list in 2017). DSG’s education and software company teaches awesome people how to create and sell online courses through his #1 program Create Awesome Online Courses and Course Cats software. Tune in for stories, tips, advice, behind-the-scenes craziness and uncensored, uncut interviews with friends, industry leaders, successful entrepreneurs and much more. Topics range from fun things like online courses to online marketing, building an audience, content creation, copywriting working remotely (and from home), advertising, and learning from successful entrepreneurs. Get ready to learn, be inspired, and laugh as shenanigans are sure to ensue.