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by David Garland in Podcast

Listen to the Full Episode:

What You’ll Learn In Today’s Episode:

  • 4:00 – A quick overview of who Adrienne is and what she does (she has an awesome, unique niche).
  • 8:38 – What attracted her to online courses and building an online audience (even though she already had a great job).
  • 13:30 – How Create Awesome Online Courses helped her get her content out there.
  • 16:29 – Adrienne’s initial goals for her course (and what she did to help her visualize those goals).
  • 18:51 – Her incredible journey from just two sales on launch day to over 100 students by the end of the year.
  • 24:20 – How she stayed motivated despite a disappointing launch (and what she’d say to anyone in the same situation).
  • 28:33 – What Adrienne would do differently if she could go back and redo her first course.
  • 29:22 – Her biggest challenges now (and the ones she overcame in the past).
  • 31:50 –Why Adrienne feels like she’s blazing a trail in the online course space (and what I want everyone listening to keep in mind when niching down).
  • 34:27 –The trend I see with online courses (one of the keys to Adrienne’s success).
  • 36:05 – What holds a lot of people up (don’t get stuck in this way of thinking).
  • 39:50 – Adrienne’s focus moving forward (what she’s been brainstorming about lately).
  • 47:07 – The number one thing she’s learned from Create Awesome Online Courses (a slightly shameless plug).

Ideas Worth Sharing:

Toddlers today will become our leaders tomorrow, so having solid communication skills now will serve them really well in their future. - Adrienne Click To Tweet I knew that there were students out there who needed my class; I just had to find out who they were and where they were hanging out. - Adrienne Click To Tweet The more focused you can be on your course—the title and what you’re teaching—I think the more helpful you can be, because people, when they realize that they need it, they know that they need what you’re offering. - Adrienne Click To Tweet

Links And Resources In Today’s Episode:


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    About The Rise To The Top Podcast

    The Rise To The Top with David Siteman Garland podcast is a look behind-the-scenes (the good, bad, ugly and hilarious insanity) from David’s (aka DSG’s) multiple 7-figure online business (#938 on the Inc. 5000 list in 2017). DSG’s education and software company teaches awesome people how to create and sell online courses through his #1 program Create Awesome Online Courses and Course Cats software. Tune in for stories, tips, advice, behind-the-scenes craziness and uncensored, uncut interviews with friends, industry leaders, successful entrepreneurs and much more. Topics range from fun things like online courses to online marketing, building an audience, content creation, copywriting working remotely (and from home), advertising, and learning from successful entrepreneurs. Get ready to learn, be inspired, and laugh as shenanigans are sure to ensue.