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How Did John Romaniello Become a Top Fitness Mediapreneur, Snag a 7-Figure Book Deal, and Build a Passionate Audience So Darn Quickly?

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Ever just meet one of those people where you are like, “Dammmmnnnnnnnnnn. Why does he/she always seem to be doing something awesome?”

John Romaniello is one of those peeps. In just a few years, he went from a random trainer to one of the top online fitness personalities with a multiple six figure (now 7-figure) mediapreneur empire, a passionate audience, a ridiculously awesome book deal (7 figures, once again). Now that book is a New York Times bestseller.

How the heck did he do it? I grill him in today’s episode of The Rise To The Top. Listen below. Roman has a super unique style (which I love and appreciate anyone being themselves without apology). See you in the comments section (make sure to leave some love). 🙂


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John RomanielloShare This Episode:

Make Sure to Check Out…

Roman’s new book, Man 2.0: Engineering The Alpha (affiliate)
Roman’s fitness site
Roman’s personal site (cool design, btw)
Follow Roman on Twitter (and tell him you saw him on @therisetothetop)

This Episode Of The Rise To The Top Is Exclusively Sponsored By GoToMeeting:

GoToMeetingA few weeks ago we made a big decision at The Rise To The Top to move to a really cool software/business program for all our emails, customer management, etc. called Office Auto Pilot. A big migration like this can be a huge pain in the butt, but I was able to meet with the OAP team with the greatest of ease thanks to GoToMeeting. They showed me exactly how the software worked, how we could use it, etc. by sharing with me video, their screens, and more all on GoToMeeting. GoToMeeting is super essential for any mediapreneur. Nab a 45-day free trial just for RISE Nation.

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  1. Interesting interview. Great examples of the power of patience, persistence, leading with your strengths (writer), prolific relationship building, good marketing strategy, intuition,etc. The full gamut of tried and true success principles.

    About his new book: Did Roman get input from endocrinologists relating to his ideas about impacting hormone levels?

    1. David Siteman Garland says:

      Good question, Stephen. I wouldn’t have a clue but maybe Roman does 🙂

  2. Eric Herod says:

    David, great interview, but what happened to the video interviews?

    1. David Siteman Garland says:

      Eric – I’ll talk about this soon 🙂 Don’t worry video interviews aren’t going away but we are “moving” to something pretty cool. Heh.

  3. Another awesome interview DSG, gotta love an entrepreneur/mediapreneur who just tells you like it is and doesn’t bullshit you along the way. Can only imagine how blunt Roman’s book is!

    I also work part time as a personal trainer and can tell you first hand that this space could totally be dominated by people like Roman who have both the fitness know-how AND personality slash business sense. Its no secret that many of the people working in that industry aren’t the brightest sometimes, oh well. Great show, hope all is well!

    1. David Siteman Garland says:

      Personality + Skills = the ultimate mediapreneur. Glad you enjoyed it my man!

  4. Johnn Four says:

    David, do you have any advice about making the switch from the stage John talked about where you’re answering emails and doing one-on-one relationship building to the stage where you need to protect your time and doing the Tim Ferris thing?

    1. Johnn Four says:

      P.S. How ’bout them Blues?

  5. Omg, I just pictured you hugging. That’s hilarious.
    Anyhow, cool interview. Made me come up with some ideas I’ll try to implement now.

  6. Ericka S. Williams says:

    great information. super helpful.

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8 Steps to Turning What You Already Know into a Successful Online Course

The 8 step process to the successful with online courses + free gifts for attending!

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