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Steal My Email Marketing Strategy (because it freakin’ works & is awesome) Part #2

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So, let’s talk about this mini lesson.

Last week I revealed a few fun facts:

1. A few years ago, my email marketing strategy used to suck. I really had no strategy. And my business paid for it.

2. Fast forward to now and email is THE cornerstone of my multiple six figure (approaching 7 figure) biz.

And the difference between sucky and awesome comes down to 6 key shifts I made (which you can totally steal and use in your own way).

Last week, we talked about subject lines (shift #1 of 6).

This week, it is part two and it’s the second big shift I made. And trust me- it is something that can apply right away to your business. Watch the episode below and I’ll see you in the comments section.

Watch the steal my email marketing strategy (because it freakin’ works & is awesome) part #2 below



Cool stuff mentioned in today’s mini lesson:

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  1. Christopher Stafford says:

    Great topic D! Trying to be consistent with the emails I am sending. Love your format as well. You cool with sending out HTML AND text emails for each email? I notice you only send text emails out.

  2. Megan Pangan says:

    LOL Sorry David, I was one of those people that scare you…not anymore!

  3. Great tips this week, David! I thought I had a solid email strategy but this allows me to take it up a notch. Also love the question: “what’s the purpose of each email I send out?” Great stuff.

    1. Absolutely, keep that that one question in mind and you will already be wayyy ahead of the game.

  4. dollybelle says:

    Hey David! I loved this episode! Sooo helpful! (Squeeeee thanks for sharing my photo!) I want to tell your listeners/readers that I did a review video about my experience with Create Awome Online Courses, in case anyone is on the fence and wants to hear all about it! (Let me know if you would like me to share the link.) Bottom line, CAOC changed everything about my business and I am so grateful. Thanks again David and good luck with the move!

    1. Absolutely share away rockstar 🙂

  5. Jeff Jones says:

    Hi David,

    I’m also one of those that scare you. I’ve never really given much thought to consistent format but I definitely see how this helps both you and your audience.


  6. dollybelle says:

    I did a review of Create Awesome Online Courses! I hope it helps anyone who is on the fence. Click the link to check it out! xoxo Christine

  7. Emeroy says:

    Dude, I love these mini lessons you’ve been putting up. Thanks to the stuff you’ve shared, the last batch of emails averaged about 2.1% clicks compared to the previous 0-1% i was getting before.
    Thanks a lot man!

  8. Kelly Mirabella says:

    David I hope you continue to do short video tutorials like this. My open rates have gone from around 25% to 39% since implanting these changes but more importantly my last couple of emails the ctr was around 26%!! I think it is also important to mention that people need to opt in to your lists to reduce unsubscribes (mine is less than 0.3%). AWESOME content. Thanks for sharing.

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8 Steps to Turning What You Already Know into a Successful Online Course

The 8 step process to the successful with online courses + free gifts for attending!

Unlock the Offer!