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Brainfluence: How to Tap into Your Customer’s Unconscious Thoughts

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Today on The Rise To The Top: Sometimes you just don’t know what you don’t know. In this case, I’m talking about what is actually going on in your customers’ minds. Not, what they tell you. We are talking deeper than that on the show today with the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, Roger Dooley. Best part? No Men in Black probe thingy needed. Enjoy!

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Roger DooleyLinks Mentioned:

Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing (affiliate)
Follow Roger on Twitter

 

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7 Comments
  1. Shelia says:

    Very interesting interview — love the sushi chef tongue twister.   Love the change up and deeper look into the phycology of buying etc.  I haven’t read the book, but maybe I need to.

    1. David Siteman Garland says:

      Definitely something helpful no matter what industry you are in, don’t you think?

  2. Scott Lovingood says:

    Love the interview.  I have a chemical engineer degree as well and spend most of my time studying psychology, influence and marketing.  Just picked up his book on my Kindle.  I would suggest you move the affiliate link to the top of the video.  I didn’t see it until getting ready to post a comment.  Would have loved to send you some affiliate dollars 🙂  Hope you are doing well and look forward to more great interviews.

    1. David Siteman Garland says:

       Good idea, Scott. I’ll make sure Lisa puts it in the top part of the show notes next time!

  3. Andrew says:

    Hey David,

    Love the interviews as always..just a wondering if you could install a volume button on your player..

    1. David Siteman Garland says:

       On the audio player? It is pretty standard player so don’t think we can. Perhaps just adjust on your computer?  Let me look into it…

      1. Andrew says:

        Sorry, I meant on the video player…

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8 Steps to Turning What You Already Know into a Successful Online Course

The 8 step process to the successful with online courses + free gifts for attending!

Unlock the Offer!