You know I love sharing interviews with you with all my guests, but you also know some are like “HOLYYYYYYY $&!T”. I call these interviews the “Oh doctah” interviews.
This is one of those.
I was able to track down the creator of P90X, Tony Horton, and grill him for you guys on the show about the following topics:
- His keys to success.
- What SPECIFICALLY made P90X so successful.
- How P90X stuck out in the extremely crowded fitness (and informercial) market.
- The key “small” shifts Tony made to get P90X from an OK product to over 500 million in sales.
- His biggest mistake with P90X (what he would do differently).
- How he continues to stay motivated and take on new projects.
- …and more
This interview can’t (and shouldn’t) be missed. Enjoy, and see you in the comments. Make sure to leave some love for Tony!
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