Scott, a buddy of mine, reached out to me this past week about a new platform he is building.
He has the essentials down. Great ideas on content. Great looking website (sexy!) that was also setup nicely to turn folks into subscribers (encouraging them to sign up via email, of course). A very clear message. A very clear target audience. The foundation is set and he is ready now for domination.
The question then became, what is the “quickest” way he can bring in some delicious traffic to his platform?
Here is the advice I gave him, in today’s DSG TV. Watch below. And let me know in the comments – have you used this strategy? What have been your results?)
I use RISE partner LeadPlayer for DSG TV, which helps me build my list with video. Check ’em out here.