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Create Awesome Interviews Has Officially Launched (and the story behind it)



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by David Garland in David's Blog

I was so excited last night I could barely sleep. Awesome…except for now I can barely see straight.

Today is the official launch of my big-freaking-badass online course: Create Awesome Interviews: Learn “The Rise To The Top” System for Creating, Promoting & Profiting from Online Interviews and I’ve got a free video series for ya!

As you know, I don’t come out with products extremely frequently because I’m a freak when it comes to over-delivering and have been working on this in a bomb-shelter for over 6 months. I never want to put something out to our community unless I’m 100% pumped about, know it will work for those that put the effort in and that can be make a big difference in your life.

The funny thing, is Create Awesome Interviews was actually your idea. Maybe not YOU individually, but RISE Nation as a whole. Let me explain.

#1: The most frequently asked questions that I get all the time (and I mean ALL the time) are in regards to peeps wanting to start their own interview show, series, etc. online. How to find guests (even without a rep). How to conduct an amazing non-boring interview. How to build a passionate fan base. How to shoot, edit and produce the show SIMPLY.  How to leverage the show into bling bling.

#2: I put out a short survey last year asking people if they were interested in doing their own interview show and if they had any questions about interviewing, the interviewing business, etc. I was expecting about 4 responses. I received nearly 1,000. Wow.

#3: The mission of The Rise To The Top is super simple: Help you turn your passion & expertise into a badass brand (especially online). What does it take to have a badass online brand?

Here are a few things:

  • An online platform
  • Credibility
  • Reputation
  • Great positioning and messaging in the marketplace
  • A specific topic you rock out with
  • Consistently getting the word out & helping others
  • A raving fan base/community who loves you (they would make out with you if they could)
  • Connections: A sweet network of people in your space (influencers, cool people, bloggers, etc.)
  • A monetization strategy (yes, if you have a badass brand…it makes money. Bling bling.)


Now, there are many ways to skin a cat (worst phrase ever by the way. Who wants to skin a cat? And are there really multiple ways?). And there are many paths to get to the point where you have all of those things mentioned above including a profitable business, raving fans, awesome credibility and reputation in your space, etc.

But, I have to tell you, one of the most amazing ways to get there is by doing your own interview-based web show.

I knew I had an obligation to help those interested in doing this and avoid all the trial and error I had to go through over the past few years (including thousands of hours of “wasted” time and thousands of dollars of wasted cash money). This is exactly what I would have wanted when I was getting started and at times when I was just stuck.

And that is the reason Create Awesome Interviews was born.

Now a few things you can do:

#1: Check it out and nab the absolutely free video training series right here.

#2: Think your audience/peeps/family members/dog might be interested? We have a great affiliate program setup right here and if you do interviews, happy to come on your show/blog/podcast, etc.

And of course, it might not be for you and that is totally cool as well. You know I’m not gonna be a douche-a-saurus about it. You know if it is for you.

Finally, it goes without saying, I could not have done this by myself. A big thanks to you for being a part of RISE nation, my wife Marcie for putting up with me, our “web master” Brad Hogan for rocking out EVERYTHING, Natalie McGuire for her great design skills, Michael Zenga for countless hours talking things over, “Coach” Ryan Lee for his guidance and support, Marie Forleo for helping move things forward, Lewis Howes & Sean Malarkey for putting up with my endless questions (sorry fellas!), Daniel Morley at ClickBank, Srini Rao, Andrew Warner, Jonathan Fields, Rob Murgatroyd (and Kim of course), Scott Raab for all contributing to the course by being interrogated by me, Rachel Kersten who is our secret weapon, Jocelyn and the team at Citrix Online, Chris and the team at Wistia, Ian for rocking out with the CAI intro music and video, and VIPs who are already getting results from Create Awesome Interviews, my team (especially Lisa!), and everyone else I might have accidentally forgotten. You all rock.


  • Congrats dave – Just checked out your page and I think I spotted something that will help w conversions!

    Sending email now.

    • David Siteman Garland

      Sounds good, sean! Always appreciate your insights.

  • Congrats David! I am loving the course. Great content, well laid out, practical, and easy to digest. I’m picking up lots of big and little ideas to take our online show to the next level. I especially appreciate all of the interviews with other interviewers that have a different style and approach than you to give us a well rounded understanding of the different ways to run and monetize a show. Excellent course, my man! Thanks for putting it together in such a fluff-free package!

    • David Siteman Garland

       Josh – Really appreciate that my man and I know you have been rocking it out. Thanks so much for the kind words. Mind if I steal it for a testimonial 🙂

  • The dancing in the middle made for an awesome intermission! Old school to boot!  Congrats on the finished product!

    • David Siteman Garland

       LOL thanks Sidney. Trust me the course is much better than the dancing 😉

  • David, HUGE congrats on this project, I am so excited for you!

    • David Siteman Garland

      Thanks so much AJ!!!

  • David, I can relate to your story, but one difference as you ‘ve  risen to the top,  i’m still at the BOTTOM OF THE BARREL !    remember me ?   Anyway  congratulation on your new project, also.

    • David Siteman Garland

       Thanks T!

  • CAI is off the hook so far! If you don’t have it yet, I can honestly say David over-delivers. The email templates and technical vids are worth the price of admission by themselves. David, I actually said “promise” out loud in module 3. What a dork!

    • David Siteman Garland

       Haha you rock, Mark! Mind if I use that for a testimonial? You’re the man!



These are the EXACT same steps I used to go from $0 to over $1,000,000 in online course sales in less than 24 months (and used by over 2,500+ of my students)

it's free!
100% privacy guaranteed, no messin' around!