RISE #119: How Babbaco Founder Jessica Kim Creatively Used Online Video To Launch A New Baby Product

Click Here If You Prefer Audio Only Put yourself in Jessica Kim's shoes. You are the Founder of a unique company that creates baby products. And now you have a new product that launch called the BabbaMat. What do you do? Do you go the dumber, slower, expensive approach and hire a PR company and buy a bunch of traditional ads? Or do you go the smarter,... More

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RISE #118: Online Video For Entrepreneurs 101

Click Here If You Prefer Audio Only Jump on into the online video world...the water's just fine. There may not be a better way to create a personal connection with people online than online video (especially when combined with social media). And I get it. Like with everything, there are some mental... More

THE Key Question Every Entrepreneur MUST Be Able To Answer About Their Website

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RISE #117: Adility: An Alternative To Groupon That Makes More Sense For Local Business Owners

Click Here If You Prefer Audio Only Disclosure: Adility is a new partner of RISE. The deal of the day model is smoldering hot right now. Do consumers love it? You bet. I don't think I've heard too many people say they don't love a deal. Do local businesses love it? There are mixed reviews.... More

The Myth Of Overnight Success

Unless you are living under a rock buried under another rock on top of a rock, you (we) all know that social media and the new age of building brands online (or bringing an existing brand online) is exciting. Now entrepreneurs, small business owners, and passionate personal brands have the tools at... More

RISE #116: How To Market Your Business Like The Grateful Dead With Special Guest David Meerman Scott

Click Here If You Prefer Audio Only QUESTION: What does the Grateful Dead have to do with marketing your business smarter, faster, cheaper? ANSWER: Listen to David Meerman Scott, the co-author of the new book Marketing Lessons From The Grateful Dead (affiliate link) and marketing legend, joins... More

RISE #115: Want To Become Influential Online? Learn From Amber Naslund

Click Here If You Prefer Audio Only One moment with Amber Naslund and you will be happier. Seriously. And lucky for all of us, I was able to nab her for more more than a few moments here on RISE. For those that haven't met Amber yet, she is what I would like to call an online influencer. This isn't... More

How I Would Market Reactor Watch By Being Smarter, Faster and Cheaper

If you haven’t checked them out, Reactor Watch is a cool company. They make really neat watches that are sporty and fashionable. They are designed for the action-sport athlete. They have a lot of sports celebrity endorsers as well, including Barret Jackman from the St. Louis Blues, and former World Series... More

RISE #114: How DODOcase Sold Over 15,000 iPad Cases & Spent Less Than $500 On Marketing With Craig Dalton

Click Here If You Prefer Audio Only No big marketing budget? Zero big money to develop, market, and promote your product? Who cares. Craig Dalton and the team at DODOcase (affiliate) didn't have the big bucks either to spread the word about DODOcase, their unique iPad case (affiliate). So what... More

15 Unique Entrepreneurs Share How They Turned Their Passions Into Profits

Do you ever take a look at the folks that seem to be "everywhere", the people who have successfully built a business around their personality and knowledge, and wonder how you can do it too? You know who I’m talking about. Not fluffy "experts" who talk down to people, but a new breed of trusted resources... More

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